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marketing

Diplomatic Relations

Cragg & Squen are My New Best Friends

Feeling lost, Cal comes across some unlikely guides: a pair of puppets moved by people who care.

Editorial

Ten Steps Wizards of the Coast Should Take to Address Racism

Concrete steps Wizards can communicate and implement now.

Hope Eternal

Marketing Blunders

When will marketing come to Magic?

Hope Eternal

Marketing Magicfest Madness

This week Kate review the disappointing marketing of Magicfest.

Card Kingdom

Lightning-fast shipping, exceptional customer service, unique MTG products, and general awesomeness since 1999.

Hope Eternal

Silver Showcase Confusion

This week Kate reviews the confusing choices behind the Silver Showcase.

Hope Eternal

Waiting (and Waiting) in the Weeds at GP Vegas

Kate laments CFB’s choices during the WLTR meltdown during GP Las Vegas

Hope Eternal

Magical Marketing

Kate reviews Wizards marketing practices.

Hope Eternal

A New Logo to a New Brand

Kate reviews the new Magic: the Gathering logo, and what it means from a marketing perspective.